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CMS Migration Scoring Model

Enterprise FinTech Platform Migration — Page Prioritization Framework


Overview

This repository contains the scoring model used to prioritize the migration sequence of 500+ web pages from a legacy monolithic CMS to a modern composable architecture.

Rather than migrating pages arbitrarily — or by whoever lobbied loudest — a data-driven composite scoring framework was built to objectively rank page groups across value, complexity, and momentum dimensions. The model was built collaboratively: product, UX, engineering, and analytics each contributed scores within their domain, and the output drove the official migration wave sequencing plan.

📄 Read the full methodology → 📊 Download the scoring model →


What This Demonstrates

Quantitative prioritization under complexity — With 500+ pages, 5 lines of business, and competing stakeholder priorities, "gut feel" sequencing would have produced a politically charged, inefficient migration order. This model replaced that process with a transparent, agreed-upon framework — and shows how I approach prioritization problems that can't be solved with a simple 2×2.

Weighted composite scoring design — The model scores pages across 8 dimensions grouped into 3 composite scores (Value, Complexity, Momentum), each with explicit weights reflecting strategic tradeoffs. Component Score (25%) outweighs SEO Score (5%) because reusable components accelerate the broader migration — not just the pages they appear on. The weighting choices are documented and defensible, not arbitrary.

Intentional inversion: Complexity scoring — Complexity uses an inverted scale (5 = least complex, 1 = most complex), so highly complex pages score lower and migrate later. This prevents the team from tackling the hardest pages first and stalling early momentum. It's a small design choice with significant sequencing implications.

Cross-functional input as a process design problem — Getting consistent 1–5 scores from product, UX, engineering, and analytics requires clear rubric definitions and a structured scoring exercise. The methodology documents how that was operationalized — ensuring scores were comparable across teams, not just collected independently.

Transparency as a stakeholder management tool — Publishing the scoring methodology replaced political lobbying with a shared framework. Teams could see exactly why their pages were sequenced where they were — and what would need to change for a page to move up in priority. This is prioritization as communication, not just calculation.


Document Metadata

Product Enterprise CMS Platform Migration (500+ pages)
Document Type Prioritization Scoring Model
Status Completed
Context FinTech — Legacy Monolithic CMS → Modern Composable Stack

Related Artifacts

Artifact Description
PRD: Enterprise CMS Platform Migration Full PRD for the migration initiative this model supported

About

Data-driven composite scoring model for prioritizing the migration sequence of 500+ pages across 8 weighted dimensions — built cross-functionally with product, UX, engineering, and analytics to replace ad hoc prioritization

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