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docs(brand): retire Gateway as product name; add product naming SSOT - #6

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rename/gateway-zero-brand
Aug 9, 2026
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docs(brand): retire Gateway as product name; add product naming SSOT#6
shtse8 merged 1 commit into
mainfrom
rename/gateway-zero-brand

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@shtse8 shtse8 commented Aug 9, 2026

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What

Company brand-level clean cut for the naming v2 concept:

  • Every product copy reference to "AI gateway" replaced with "Sylphx AI" / "models" / "model API" (COMPANY.md, copy kit, brand brief, brand manual).
  • New docs/copy/naming.md product-naming SSOT: Sylphx Platform / Sylphx AI / Spiron / Keel; Platform AI catalog tile = Models; managed DB/Redis/Typesense TLS edge = Data Edge; "Gateway" is retired as a product name (allowed only as generic English or third-party concept).
  • README links the policy.

Census

rg -i gateway on the branch: zero product references; only the policy text itself (intentional) remains.

- Replace every product 'AI gateway' copy reference with 'Sylphx AI'/'models'/'model API'.
- Add docs/copy/naming.md as company-level product-naming SSOT: products are
  Sylphx Platform, Sylphx AI, Spiron, Keel; AI catalog tile is 'Models'; managed
  DB/Redis/Typesense TLS edge is 'Data Edge'; 'Gateway' is retired as a product name.
- Link policy from README.
@shtse8
shtse8 added this pull request to the merge queue Aug 9, 2026
Merged via the queue into main with commit 5ad16fd Aug 9, 2026
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shtse8 deleted the rename/gateway-zero-brand branch August 9, 2026 00:58
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