diff --git a/lib/src/package_name.dart b/lib/src/package_name.dart
index af1a24cd1..a4b2f80a9 100644
--- a/lib/src/package_name.dart
+++ b/lib/src/package_name.dart
@@ -4,6 +4,7 @@
 
 import 'package:pub_semver/pub_semver.dart';
 
+import 'log.dart';
 import 'package.dart';
 import 'source.dart';
 import 'source/hosted.dart';
@@ -153,10 +154,10 @@ class PackageRange {
   PackageRef toRef() => _ref;
 
   @override
-  String toString([PackageDetail? detail]) {
+  String toString({PackageDetail? detail, bool boldName = false}) {
     detail ??= PackageDetail.defaults;
 
-    var buffer = StringBuffer(name);
+    var buffer = StringBuffer(boldName ? bold(name) : name);
     if (detail.showVersion ?? _showVersionConstraint) {
       buffer.write(' $constraint');
     }
diff --git a/lib/src/solver/incompatibility.dart b/lib/src/solver/incompatibility.dart
index 8b815019c..d1522c235 100644
--- a/lib/src/solver/incompatibility.dart
+++ b/lib/src/solver/incompatibility.dart
@@ -4,6 +4,7 @@
 
 import 'package:pub_semver/pub_semver.dart';
 
+import '../log.dart';
 import '../package_name.dart';
 import 'incompatibility_cause.dart';
 import 'term.dart';
@@ -475,10 +476,11 @@ class Incompatibility {
   }
 
   /// Returns a terse representation of [term]'s package ref.
-  String _terseRef(Term term, Map<String, PackageDetail>? details) =>
-      term.package
-          .toRef()
-          .toString(details == null ? null : details[term.package.name]);
+  String _terseRef(Term term, Map<String, PackageDetail>? details) => bold(
+        term.package
+            .toRef()
+            .toString(details == null ? null : details[term.package.name]),
+      );
 
   /// Returns a terse representation of [term]'s package.
   ///
@@ -492,8 +494,10 @@ class Incompatibility {
     if (allowEvery && term!.constraint.isAny) {
       return 'every version of ${_terseRef(term, details)}';
     } else {
-      return term!.package
-          .toString(details == null ? null : details[term.package.name]);
+      return term!.package.toString(
+        detail: details == null ? null : details[term.package.name],
+        boldName: true,
+      );
     }
   }
 }
diff --git a/test/version_solver_test.dart b/test/version_solver_test.dart
index 394859ed2..d17132b95 100644
--- a/test/version_solver_test.dart
+++ b/test/version_solver_test.dart
@@ -7,6 +7,7 @@ import 'dart:io';
 
 import 'package:path/path.dart' as p;
 import 'package:pub/src/lock_file.dart';
+import 'package:pub/src/log.dart';
 import 'package:pub/src/pubspec.dart';
 import 'package:pub/src/source/hosted.dart';
 import 'package:pub/src/system_cache.dart';
@@ -3037,9 +3038,10 @@ Future expectResolves({
   int? tries,
   Map<String, String>? environment,
   bool downgrade = false,
+  bool colors = false,
 }) async {
   await runPub(
-    args: [downgrade ? 'downgrade' : 'get'],
+    args: [if (colors) '--color', downgrade ? 'downgrade' : 'get'],
     environment: environment,
     output: output ??
         (error == null
@@ -3132,4 +3134,31 @@ void regressions() {
       environment: {'FLUTTER_ROOT': p.join(d.sandbox, 'flutter')},
     );
   });
+  test('uses colors to highlight package names in solve-traces', () async {
+    await d.dir('a', [d.libPubspec('a', '1.0.0')]).create();
+
+    await servePackages()
+      ..serve('a', '1.0.0')
+      ..serve(
+        'b',
+        '1.0.0',
+        deps: {
+          'a': {'path': p.join(d.sandbox, 'shared')}
+        },
+      )
+      ..serve('c', '1.0.0')
+      ..serve('c', '2.0.0')
+      ..serve('c', '3.0.0')
+      ..serve('c', '4.0.0')
+      ..serve('c', '5.0.0');
+
+    await d.appDir(dependencies: {'a': 'any', 'b': 'any', 'c': 'any'}).create();
+    await expectResolves(
+      error: '''
+Because every version of ${bold('b')} depends on ${bold('a')} from path and ${bold('myapp')} depends on ${bold('a')} from hosted, ${bold('${bold('b')} is forbidden')}.
+So, because ${bold('myapp')} depends on ${bold('b')} any, ${bold('version solving failed')}.
+''',
+      colors: true,
+    );
+  });
 }