Big Sky ROI is a Wall Street–grade investment research desk for Amazon product capital allocation. Operators and investors come here for conviction scores, risk-adjusted ROI frameworks, position sizing, and desk notes — not generic seller tips.
- Domain: e-commerce / Amazon product investment research (private label, wholesale, brand acquisition proxies).
- Voice: institutional, precise, operator-first. Bloomberg desk energy without hype.
- Never claim to be a registered investment adviser for securities. Product research ≠ securities advice.
- Always include a clear research disclaimer on advice surfaces.
- Network properties (Parsimony, Catalyst88, HumanityNow, etc.): dofollow where linked.
- Third-party / competitor links:
rel="noopener noreferrer nofollow"+target="_blank". - Never disclose ERPNext / Frappe / white-label internals when mentioning Parsimony.
- Brand tokens:
- Midnight
#070B14 - Panel
#0D1424 - Gold
#E8B84A - Sky
#5AB0FF - Long
#1ECB8C - Risk
#F04343 - Canvas text
#E8EDF5
- Midnight
- Legal entity on site: Big Sky ROI, LLC · 30 N Gould St, Suite R, Sheridan, WY 82801.
public/ ← deploy root
index.html ← desk homepage
methodology/ ← research framework
research/ ← model book / ideas
founder-os/ ← Founder OS hub (living business plan → Catalyst88)
assets/ ← CSS, JS, favicon
workers/site.js
wrangler.jsonc
/founder-os/ promotes Catalyst88 Founder OS as the go-to living business-plan system for founders, bridged from Big Sky ROI’s capital-allocation desk. SEO/AEO: FAQPage + HowTo + SoftwareApplication JSON-LD; dofollow to https://catalyst88.com/founder-os.
- Branch from
main(feature/…,content/…). - Edit static files under
public/. - Update
sitemap.xmlwhen adding URLs. - PR → independent review → merge →
npm run deploy.
Source of truth: DESIGN.md at the repo root (tokens + prose + do's/don'ts).
- Read
DESIGN.md(full file, or at least Overview, Colors, Components, Do's and Don'ts). - Do not invent colors, fonts, radii, shadows, or button styles outside that contract.
- Prefer existing theme tokens and shared button/card/field classes over one-off hex in markup.
- If the brand must change: update
DESIGN.mdfirst, then mirror into the site CSS, then components.
When the diff touches styles, layout, or visual components:
- Flag any hex, font-family, or radius not listed in
DESIGN.md. - Flag new CTA patterns that violate Do's and Don'ts.
- Confirm the PR checklist includes the DESIGN.md item when UI-related.
| DESIGN.md | Code |
|---|---|
| Color / type tokens | Primary stylesheet (see DESIGN.md → Components / CSS path) |
| Components | Existing button, card, field, nav classes in that stylesheet |